Human Centered Design (HCD) is a phrase that is both helpful, and yet vague (to those outside the industry). It highlights the thoughtful process of any creative project by designing based on carefully defined target markets. When it comes to Football, we believe that too much passion is at stake to make blind leaps. Therefore, our services involve considered marketing strategy to create or improve lasting brands. Aside from our Core Services, we take on various bespoke challenges that may initially appear ‘out of our scope’ – i.e. we’re happy to discuss any potential projects you have, and give a fully transparent discussion as to how we can personally help or how we can aid you to find the perfect project partner(s).
Our Core Services
Branding / Rebranding
Marketing Strategy
Website Design
Media Content
Corporate Copy-writing
Kit Design
Experience / Projects
Berwick Rangers Football Club
(2020)
Pitching for a rebrand of the club crest, and associated media assets, Clan United scored our first goal. For our agency launch we worked on the BRFC Community Foundation: creating a strong brand identity and logo for the launch, paired with media assets such as a ‘video sting / teaser video’.
Previous Credentials: Mäd, Phnom Penh, Cambodia
(2020)
The creative agency behind the rebrand of Metfone leaders, Phnom Penh Crown FC. Working alongside Mäd helped develop deeper insight into corporate strategy and how to make a meaningful impact for brands.
Previous Credentials: What’s On Phnom Penh, Phnom Penh, Cambodia
(2017-2020)
Heading up marketing efforts for the city guide involved extensive copywriting for engaging web and social media content, paired with developing brand awareness and impact within the city. Working alongside a digital media outlet greatly developes key skills undoubtedly central to agency operations – as well as gaining deeper insights and marketing strategy regarding how different cultures perceive various media and messages in varied ways.
Previous Credentials: TheTwoPointOne
(2017)
2.1% of the Scottish population are said to attend football matches every weekend in Scotland, and thus this talented team of writers gained inspiration for their high quality, concise coverage of Scottish football. Frazer worked as a freelancer to work on branding and media content for the company launch.
Clan United 