Pitch: Kirivong F.C.

While being based in Phnom Penh, Cambodia, it’s great to immerse in the local football leagues. The top tier of Cambodian football is the Metfone C League which currently (2021) has 13 teams. To keep Clan United’s design thinking sharp, it’s great to analyse local clubs and consider potential rebranding opportunities. After 5 games in…

Kit Locker

Design is largely subjective, even if there are various recommended “rules” or guidelines. As such, football kits can divide fans. Some particularly adventurous designs may carve a place in history, for better or for worse. As a football enthusiast, I own what most would deem as “too many” football shirts. Many of my collection are…

Pitch: Kelty Hearts

Kelty Hearts Football Club are a football club based in the village of Kelty in Fife, Scotland. Formed in 1975 and nicknamed the Hearts and the Jambos, they play their home games at New Central Park. The club has been showing ambition, set to compete at higher levels and showcase their potential. As such, there’s…

Taka FC

Based in Phnom Penh, Taka FC are one of many amateur football teams. Having existed since 2013, the team primarily existed as an extension of a ‘social club’ for like minded football fanatics. However, as they had no plan to compete professionally, there had never been an identity development for the team. After 7 years…

Pitch: EDCFC (Khmer)

ប្រកប​ការងារ​នៅ​បេះ​ដូង​នៃរាជធានី​ភ្នំពេញប្រទេសកម្ពុជា អនុញ្ញាតិ​ឲ្យអ្នក​ទទួល​បាន​ការ​ផ្ដល់​ឲ្យ​ពិសេស​មួយ​ គឺ​អ្នក​អាចចូលរួម​ប្រកួត​បាល់ទាត់​ Metfone C-League។ Premier League ប្រចាំ​ប្រទេស​កម្ពុជា គឺ​មិន​សូវ​ជា​បាន​ចុះ​កំណត់​ត្រា​ត្រឹមត្រូវ​ ពី​សហគមន៍​បរទេស​នោះ​ទេ​ ដោយ​សារ​តែ​ខ្វះ​ខាត​នៃ​ការ​ផ្សព្វផ្សាយ​អន្តរជាតិ និង​អ្វី​ដែល​ត្រូវ​ការ​សម្រាប់​ Media។ ក្នុង​ចំណោម​ League ទាំង​១៣​នៅ​កម្ពុជា​ ភាគ​ច្រើន​គឺ​ប្រកួត​នៅ​ក្នុង​ឬ​ក្បែរ​ទីក្រុង​ភ្នំពេញ។ ជាមួយ​នឹ​ងឱ​កាស​នេះ​ហើយ​ ទើប​សមាគមក្រុម​បាលទាត់ បាន​ធ្វើ​ការ​ស្វែង​រក​ក្រុម​ក្នុង​ស្រុក​ និង​ក្លឹប​ដែល​មាន​អនុភាព​ដើម្បី​​ទទួល​បាន​ការអិភិវឌ្ឍន៍ Human Centered ដ៏រំភើប​រីករាយ​មួយ។ (Click here for the English Translation of this case study) ក្លឹបបាល់ទាត់​អគ្គីសនីកម្ពុជា ពី​ក្រុមហ៊ុន​ភ្នាក់ងារផ្ដល់អគ្គីសនី​កម្ពុជា​ មាន​រូប​សញ្ញា​បង្គោល​ភ្លើង​ពីរ ខាង​លើ​រូប​ក្រឡា​បាល់ទាត់​។ បន្ទាត់​ Logo ផ្នែក​ខាង​ក្រៅ​ គឺ​រក្សារ​តាម​រចនាបទ​ដើម​ និង​មាន​ពណ៌​ខៀវ​ជាមួយ​នឹង​ផ្ទៃ​ខាង​ក្នុង​ពណ៌​ស​ ដូច​ទៅ​នឹង​ Logo របស់ EDC ជាក់​ស្ដែង។ EDC គឺ​ជាក្រុម​ហ៊ុន​រដ្ឋ​កាន់​កាប់ ដែម្បី​ផ្ទុក​និង​ចែក​ចាយ​ ថាមពលអគ្គីសនី​ទូទាំង​ព្រះរាជាណាចក្រ​កម្ពុជា ខណៈ​ដែល​នេះ​ជា​ក្លឹប​វ័យ​ក្មេង​ បង្កើត​កាល​ពី​ឆ្នាំ​ ២០១៥…

Dukla Pumpherston

Following our previous work, Clan United was delighted to receive a project to work with the charity based Scottish team: Dukla Pumpherston. The name was based on the fictional team “Dukla Pumpherston Sawmill and Tannery” created by Tony Roper in 1980s comedy programme Naked Radio; the name is a comic juxtaposition of the sophisticated European-sounding name of Czech…

Berwick Rangers Community Foundation

Clan United got the enviable challenge of creating a bold, modern logo to represent Berwick Rangers FC’s progressive ambition as part of their ‘New Decade, New Goals, New Berwick Rangers’ campaign. One of the core aims of the club, was to establish a Charity Foundation to give back to their local community. Initial Scope To…

Pitch: EDCFC (English)

Working in the heart of Phnom Penh, Cambodia, allows the luxury of immersing in the Metfone C-League. Cambodia’s premier league isn’t well documented overseas, through a severe lack of international journalism and media assets. Of the 13 teams in the league, the majority play in-or near-Phnom Penh. Given the obvious opportunity, Clan United researched the…

TheTwoPointOne

In the simplest of forms, TheTwoPointOne was created to focus on “The numbers and stories behind Scottish Football”. This team of journalists, football fanatics, and aspiring media moguls had a vision to provide higher quality coverage of the Scottish game, and had a vision for their brand. The name is based on the percentage of…